About BRO
SETTING THE PACE
FOR A RETAIL REVOLUTION
Founded in 2012, Build Repair Outlets is Southeast Asia’s leading eCommerce platform. With a presence in the Philippines – we connect this vast and diverse region through our technology, logistics and payments capabilities. Today, we have the largest selection of brands and sellers, and by 2030, we aim to serve 300 million customers. In 2016, Build Repair Outlets became the regional flagship, and is backed by own best-in-class technology infrastructure.
OUR CORE PILLARS
Logistics
WE GET IT THERE
1
With end-to-end logistics capabilities and complete control over our supply chain, virtually any product is a click away. We have fulfillment centres across 17 Southeast Asian cities, and our investment in warehouses, sorting centres, and digital technologies complement our partner network and our cross-border and last mile arrangements in each country.
Technology
A SMARTER WAY
TO SHOP
TO SHOP
2
At Lazada, we harness both existing and emerging technologies to redefine the retail experience. Leveraging data in real time allows us to quickly adapt to changing demands and conditions. We connect consumers to brands, create customised experiences, and have evolved into a retail destination that customers come to for both shopping and entertainment. And we continue to push the boundaries. Project Voyager, our technology stack jointly developed with Alibaba, powers Lazada with the most scalable and competitive product and technology solutions for the next decade.
Payments
SAFE, SEAMLESS TRANSACTIONS
3
Ensuring secure and seamless transactions guides the development of Southeast Asia’s most secure payments and financial services infrastructure. In a region still at varying stages of e-payment and eCommerce adoption, we’ve evolved a suite of options that cater to existing preferences while easing customers into digital payments through intuitive solutions they can trust.
OUR BUSINESS
BRO
Launched on the Lazada platform in 2018, LazMall is Southeast Asia’s biggest virtual mall connecting shoppers to over 32,000 leading international and local brands. It sets a new standard in retail, offering consumers the assurance of 100% product authenticity, guaranteed fast delivery and a 15-days return policy. LazMall is the preferred platform for brands and sellers to directly engage and create a customised experience for their customers.
